As year-end best-of lists are to music blogs, so are predictions to tech blogs. But rather than doing predictions, which tend to be all “death of” this and “will kill” that, I wanted to stay a little more positive and post the things that I hope will happen in 2012.
Twitter makes a big change to their core service
Besides their growing spam problem, the real flaw of Twitter is that it’s a terrible place to have actual discussion. Twitter needs to find a way that they can keep the brevity of the 140 character limit, but allow for better discussion. Is that in 140 character tweets with unlimited comment threads? Maybe. Or maybe this is a space that Tumblr or Google+ will get better at. But Twitter as we know it needs to change or will be vulnerable to a competitor in the breaking news/brief thought communication sphere.
Frictionless sharing will be seen as a big mistake and will mostly vanish
A marketer’s dream but a user’s nightmare, I’m hoping that more communication outlets will realize that frictionless sharing is, ultimately, just empty page views and isn’t worth the irritation it causes in users.
A new, serious social media contender will emerge with a new take
I know…the last thing we need is ANOTHER social media outlet. But Twitter and Facebook have been the main names in town and Google+ doesn’t offer much of anything new. I’d really like to see someone come up with a new take on web communication, much in the same way that Twitter did.
Dropbox (or a similar service) expands greatly
This is inevitable, but I’m hoping it’s much sooner than later. I currently have almost 14 GB on Dropbox, but not only is that not enough, but even the expensive plans with more space aren’t enough for me to have my hard drive in the cloud. I think we take big steps forward in (dare I say it) cloud storage in 2012.
A new content subscription model takes hold
Sadly, RSS seems to be on its way out, mostly because it’s been ignored by developers. But mostly what content providers have turned to instead have been proprietary apps, with everyone having different ways of doing things. Here’s to those who look for a new, simple, extensible way to provide ways to subscribe to content.