Another nominee for the Great For Brands, Bad For Users award is this move by Facebook to have mobile apps (only mobile?) be able to link the Like action in their app to Like in Facebook, meaning clicking on a Like button that looks nothing like the Facebook app will put the story on your News Feed. Hope you like surprises!
I’ve always felt as though Facebook has been relatively good at resisting base impulses to give both users and brands exactly what they want just to build traffic (MySpace being the worst offender of this), but its these kinds of moves that betray a greed for more traffic at the expense of making user experience and privacy settings clear and understandable.
